Our Guiding Statements
MSI is continuously evolving and moving forward. To help guide us on this journey, we’ve created a set of guiding statements—our Purpose, Vision, and Mission.
Simple yet powerful, our purpose, vision, and mission statements keep us engaged in the opportunity to contribute to the industry.
MAKE DREAMS ATTAINABLE
MAKE DREAMS ATTAINABLE
Our company was founded on a beautiful ideal: We find joy in helping everyone make their dreams a reality. This purpose applies to our suppliers and customers, end-consumers, and our employees.
ACHIEVE GROWTH AT DOUBLE THE INDUSTRY RATE, WHILE EXPANDING THE SIZE OF THE MARKET
ACHIEVE GROWTH AT DOUBLE THE INDUSTRY RATE, WHILE EXPANDING THE SIZE OF THE MARKET
We believe in our industry and its role in making the world a more beautiful place. As one of its leaders nationally, we have a responsibility to help shape the industry’s future and ensure its growth.
ACHIEVE SUSTAINED GROWTH
ACHIEVE SUSTAINED GROWTH
Our mission is ambitious and wide-ranging, and attainable. We believe we can achieve sustained growth through the following:
- Business Innovation
- A diverse assortment of affordable and accessible products
- Geographic Expansion
- Attentive partner support
- A culture of respect and teamwork
